From March 5 to 7, KEY ENERGY hosted the most important European event dedicated to energy transition and renewable energy. A unique networking opportunity for professionals, companies, and institutions to present industry innovations and the premier venue for addressing emerging issues in energy and climate policies (wind, solar, and photovoltaic sector developments). The fair shows a growing trend every year; +20% total attendance with an increase in exhibition space and pavilions, with a particular rise in international participation (40% increase). This year we accompanied Alectris srl in their first trade fair experience in Rimini and we designed and created a comprehensive setup, taking care not only of the design and construction of the stand but also providing promotional materials for the brand at the fair (corporate brochures, promotional items) for an overall minimal and rigorous result with a clear stylistic definition where attention to detail certainly made the difference in standing out from competitors.